Sri Lanka's biggest direct-to-home platform, Dialog Television, now carries CNBC Asia thanks to a new carriage deal. CNBC is on Channel 41.
Dialog Television subscribers can now access CNBC's unprecedented coverage of the global markets including 7 hours of live Asia produced programming every weekday complemented by live market action from Europe and the U.S. Some key programming highlights include: The Rundown, Squawk Box Asia, Street Signs, Capital Connection, Squawk Box Europe, Worldwide Exchange, Squawk Box US and Squawk on the Street.
In addition to CNBC's weekday schedule, subscribers will also have access to CNBC's weekend offering of current affairs, sports and entertainment programmes including Managing Asia, Inside China, CNBC Meets, The Edge and The Tonight Show starring Jimmy Fallon.
"We're excited to bring CNBC's first in class content to Sri Lanka through Dialog Television," said Jacqueline Lam, Vice President of International Distribution, CNBC. "Our focus is on delivering accurate and actionable business and financial news to our global audience. Being on Dialog Television not only expands our pan-Asia distribution, but gives our Sri Lankan viewers access to the invaluable content that only CNBC can provide."
Dialog Axiata's Group Chief Operations Officer, Azwan Khan, said, "The advent of CNBCto Dialog Television will strengthen our position as the country's premier information and entertainment network. With Sri Lanka fast emerging as acommercial hub in the South Asian region, there is growing demand for live and accurate global business content, and with our presence in leading business establishments, hotels and premises in Colombo and beyond, Dialog Television is best positioned through its valued partnerships such as with CNBC to deliver the future for all Sri Lankans."